For Singapore's home-based service businesses

Most home-based
business websites
are just sitting
there.

7x more likely to land the customer if you reply within the hour, versus even a little later — Harvard Business Review, study of 2,241 companies ↗

Your business has moved on. Has your website?

  • Not showing up when someone searches for you on Google.
  • Not answering when an enquiry actually comes in, after hours.
  • Still looks like 2023 — even though your business hasn't stood still since.
  • And none of it, you can fix yourself, without calling someone.

We find out which of these is actually costing you customers — then fix it. No dashboard for you to learn.

15 minutes, no obligation. We'll show you what your current site is quietly losing you.

Always On
Sitewatch Log 0/6 captured Live
22:14 "Can someone look at a leaking pipe tonight?" Missed
23:47 "Any slots tmr for aircon servicing?" Missed
01:32 "Need an electrician urgent, no power" Missed
05:52 "Quote for monthly pest control?" Missed
06:31 "Do you do house cleaning in Tampines?" Missed
07:15 "Can you move a 3-room flat this weekend?" Missed
Illustrative example — this is what a modernised site catches while you sleep.
Trades we work with
Electricians Plumbers Aircon Servicing Pest Control Cleaning Services Movers & Relocation Locksmiths Handymen & Repairs Landscaping Interior Design Home-based F&B Tuition & Enrichment
Four ways a website quietly costs you customers

We find out which one
is yours — then fix it.

Most home-based service businesses in Singapore already have a website. The problem is rarely the website itself — it's usually one of four specific gaps. Click through to see how we close each one.

BeforeSomeone searches your trade and area — five other results show up before yours, if you show up at all.

AfterReal on-page SEO and local search structure, so you show up where customers are already looking.

Most customers now search online before they ever pick up the phone.

BeforeA WhatsApp message at 11pm sits unanswered until someone's awake — if it's answered at all.

AfterWhatsApp click-to-chat, plus a real person replying fast, day or night — not a bot pretending to be one.

More than 6 in 10 unanswered calls go straight to a competitor.

BeforeYou've upgraded your tools, your team, maybe your whole range of services — but the site's still running the same fonts, photos and layout from years back.

AfterA modern, mobile-first site that matches where your business actually is today, not where it was.

BeforeEvery "easy" website tool still means you're the one logging in, learning a dashboard, and troubleshooting when it breaks.

AfterYou send text and photos. We handle the build, the hosting, and the fixes — no software for you to learn, ever.

Whichever of these is costing you the most, we start there — not with a generic template that ignores what's actually broken. We work with electricians, plumbers, aircon servicing, pest control, cleaning services, movers, locksmiths, handymen, and other home-based trades across Singapore.

Local search visibility After-hours capture Modern design Zero maintenance for you
Sitewatch by the numbers

No fluff. Just what you're
actually getting.

S$699Starting price, one-time
15 minFree audit, no obligation
4–5Projects taken on at a time
1Round of revisions included
100%Personally handled, not outsourced
See it, not just hear about it

What yours could look like

Same business, same information, shown two ways. This is what actually changes when a site gets modernised — not just a fresh coat of paint.

Illustrative mockups for demonstration — not real client projects.

Electrician

24-hour callout, buried vs. up front

Before
sparkelectrical.weebly.com
SPARK ELECTRICAL SERVICES HomeAbout UsContact
★ WE DO ALL TYPES OF ELECTRICAL WORK ★ CALL FOR FREE QUOTE ★
Welcome to Spark Electrical

We are a company providing electrical services since many years with experienced workers for all your household and commercial needs at affordable price please see below for more details thank you.

Click Here for Contact Info >>
EST. 2009 HTML 4.0

No clear service area, no licence info, and the only "contact" option is a vague link — nothing built for someone deciding at 11pm.

After
sparkelectrical.sg
SPARKELECTRICAL ServicesAreas WhatsApp
Licensed & Insured · 24hr Callout
Power issue?
We're on it.

Same-day electricians across the West and Central regions.

Get a Free Quote
LEW-certified · 6 yrs in service

Licence and response time are the first thing you see. One clear action, sized for a thumb, not a mouse.

Pest Control

A wall of text vs. a decision made easy

Before
clearpestsg.wixsite.com/home
CLEARPEST CONTROL SG HomeServicesContact
!!! CALL NOW FOR TERMITE COCKROACH ANT RODENT MOSQUITO BEDBUG !!!
Pest Problem?

We provide comprehensive pest management solutions covering residential and commercial premises with our team of trained technicians using approved chemicals we are able to handle any infestation big or small kindly whatsapp or call our hotline for enquiry.

Click Here for Contact Info >>
SINCE 2011 24 HRS*

One-off vs. recurring plans are never explained — just a wall of every pest they treat, with no way to tell what a job actually costs.

After
clearpest.sg
CLEARPEST PlansAreas WhatsApp
One-off or Quarterly Plans
Book a
pest check.

HDB & landed. Fixed pricing, shown up front.

See Plans & Pricing
NEA-licensed operators

Plans and pricing are the headline, not buried in a paragraph — so the decision takes seconds, not a phone call.

How a project runs

You brief it. We build it.
You check it before it ships.

We only take on a handful of projects at a time, so nothing gets rushed or queued behind someone else's build.

01 — You brief

Tell us the business

By the time we get here, you've had your free audit — so you know what needs fixing. Your brief fills in what only you can tell us: services, current site, text and photos.

02 — We build

We do the work

Structure, forms, copy, SEO, integrations — handled, with updates as it takes shape.

03 — You review

You approve it

Nothing goes live until you've checked it. One round of revisions is included before handover.

Who's behind this

Not an agency. Not outsourced.
Just someone who's done this work before.

Sitewatch is run personally — no account managers, no outsourced build team passing your project around. My background is in marketing and communications, including an internship in communications at HSBC, plus communications work through school. Since then I've spent a lot of time researching what actually moves a small, home-based business from "getting by" to genuinely growing — and it's rarely the flashy stuff. It's the basics: showing up when someone searches for you, and not losing them the moment they try to get in touch. That's what Sitewatch is built to fix, and it's why every project still goes through one person, start to finish.

The menu

Straightforward pricing.
Nothing hidden in a call.

Pick the tier that fits, or start with a free audit and we'll tell you which one makes sense.

Founding Client

We're taking on our first five clients at founding rates — lock in today's price for as long as you stay with us. No countdown, no pressure, just an early seat before we have a portfolio to point to.

Starter

The Fix-Up

S$699one-time
→ S$899 from client #6
Typically live in 7–10 business days*

For businesses that need the basics fixed: a modernised, mobile-first site with a form that actually captures what a lead needs.

  • Modernised, mobile-first website
  • Capture-ready enquiry form
  • WhatsApp click-to-chat
  • Core on-page SEO
Enquire
Recommended Revamp

The Overhaul

S$999one-time
→ S$1,499 from client #6
Typically live in 10–15 business days*

The full modernisation: smart, conditional quote forms, a structural SEO overhaul, and a site built to convert — not just exist.

  • Everything in Starter
  • Smart quote form, conditional paths
  • Full SEO overhaul
  • Trust & credibility sections
Enquire
Early Access Automation

Always On

S$1,599one-time
→ S$2,499 from client #6

First year, all-in: from S$3,147 (build + 12 months Care)

Typically live in 3–4 weeks, incl. Care setup*

Our newest tier, being built out with our first early-access clients — you help shape how it handles your enquiries, not buy a finished off-the-shelf product. Requires the Care plan, since it runs on live services, not a one-time build.

  • Everything in Revamp
  • Assistant for common questions (in development)
  • Automatic enquiry routing
  • Requires Care plan
Enquire
Care Plan

Ongoing

S$129/ month
→ S$149/mo from client #6

Billed monthly

Hosting, monitoring, and up to 5 update requests a month — text edits, photo swaps, small fixes — capped so turnaround stays fast for everyone on the plan.

  • Hosting & uptime monitoring
  • Up to 5 update requests / month
  • Required for the Automation tier
Enquire
Payment

50% deposit to start, 50% on handover.

What you provide

Text and photos for your site — you know your business better than we do.

Revisions

One round included before handover. Changes after launch run through the Care plan.

*Timelines

Estimated turnaround once we have your text and photos — confirmed exactly during your audit.

Before you ask

Questions we'd ask too

Why not just use one of those AI chatbot apps instead?

Because most of those still leave you as the IT department — you're the one setting it up, feeding it answers, and fixing it when it drifts. With Sitewatch, you send text and photos, and a real person builds, hosts and maintains the site itself. No software for you to learn, no dashboard to babysit — that's the actual difference, not just the after-hours capture.

What if I already have a website?

Good — that's most of our work. We audit what you have, tell you honestly what it's losing you, and modernise it rather than starting from zero.

I'm not techy. Is this a lot of work for me?

You send us text and photos, get on one short call, and review the site before it goes live. We handle the rest, including hosting and the fixes that come up later.

What counts as an "update request" on the Care plan?

Simple things: text edits, swapping a photo, updating your hours or service list. Bigger changes — a new page, a new service line — get scoped and quoted separately, so the plan stays fast for everyone on it.

Do you build fully custom sites?

Every brief is different — home-based service businesses aren't all the same — but the process (brief, build, review) stays consistent so you always know what's happening and when.

Ready when you are

Stop losing customers
to your own website.

Free 15-minute audit, no obligation and no sales pitch — just what your site is quietly costing you, and what fixing it looks like.

Get in touch

Your site is either working for you, or waiting for you to notice it isn't.

Book a free 15-minute audit. We'll walk through your current site and tell you, plainly, what it's costing you.

Prefer email? sitewatchsg@gmail.com
We personally reply within a few hours — including evenings and weekends. Not a bot, an actual person reading your message.
Or pick a time SGT, UTC+8
Confirm on Calendly

Pick what works as a starting point — nothing's booked until you confirm on Calendly.

This opens your email client with your details filled in, addressed to us. Nothing is sent automatically. In a hurry? Use the WhatsApp link above instead.